Baugeld Spezialisten - Branding, Identity

分类:VIS设计 / 广告、媒体、创意、动漫 发布于 2017-10-04 09:02

5.1万 0 21 5.1万

Baugeld Spezialisten asked us to completely redefine their brand identity and brand appearance of their home-financing-corporation. Therefore we went through an intensive Design Thinking process, extracting the most important features of the brand vision and finally creating a concept for a visual identity, which would embody those strategic insights. The final result is a greatly flexible identity system, which can easily be adapted to any new or existing format. Baugeld Spezialisten tries to bring the idea of your dream-home into reality, by focusing not only on the financial hurdles, but also on the human, emotional perspective. Both combined create a full picture of the world they are constantly facing. The logo just builds on that exact combination of rational and emotional perspectives. The square acts as a frame, the circle as "focus" and the perspective as the human point-of-view. All together they visualize a grid and therefore build a bridge to the start of many ideas: The drawing-pad. 


12

浏览(51132) / 评论(0)

您必须登录GTN9才能评论

还可以输入 200 个字符

BOBOsmile

品牌设计师

广东省  |   深圳市

微信:bobo198253,进设计探讨群;领取视觉福利,进baogong公众号。

169

发布

2

关注

1160

粉丝

发送私信
发送私信
\r\n 很高兴您喜欢此作品,快来注册加入9号,即可下载、收藏海量优质作品,发表您的见解,我们期待见到您!
\r\n
\r\n

立马注册

直接登录 残忍拒绝