布加勒斯特 城市形象和品牌的建议

分类:VIS设计 / 旅游、酒店、城市形象 发布于 2017-05-12 09:27

895 0 0 895

布加勒斯特|城市形象和品牌的建议

语境

布加勒斯特市政府已决定采取一个城市标识,推出为标记,实现公共竞赛。

挑战

提出的挑战非常明确。这个城市需要一个视觉系统,一个视觉形象,可以组织和简化与市民的沟通,并可以在同一时间定义一个明确的层次,汇集了城市和市政厅。我们需要代表布加勒斯特,一个全球性的城市,每个人的城市。

因此,我们清楚地看到,布加勒斯特需要的不仅仅是一个单一的图标,远远超过一个单一的标志。它需要复杂性。它需要生命。它需要故事。它需要个性。

免责声明

一切都是在这里提出的是海东青oane标志的提案提交并在竞争中接受。这是一个直观的概念,提出了一种新的组织形式,对布加勒斯特市的通信,一个初步认为是适合布加勒斯特的个性,历史,最重要的是,它的未来。


Bucharest | City Identity and Branding Proposal


Context

The Municipality of Bucharest  has decided to adopt a logotype for the city, launching a public contest for the realization of that mark.


Challenge

The challenge presented was very clear. The city needed a visual system, a visual identity that could organize and simplify communication with the citizens, and could at the same time define a clear hierarchy, bringing together the city and the city hall. We needed to represent Bucharest, a global city, the city for everyone.

Thus it became clear to us that Bucharest needed to be much more than a single icon, much more than a single logo. It needed complexity. It needed life. It needed stories. It needed personality.


Disclaimer

Everything that is presented here is Costin Oane's logo proposal submitted and accepted in the competition.  It is a visual concept that proposes a new way of organising the communication of the Bucharest city, one that Costin believes is suited to Bucharest’s personality, history, and most importantly, its future.


浏览(895) / 评论(0)

您必须登录GTN9才能评论

还可以输入 200 个字符

wyx-weng

品牌设计师

福建省  |   福州市

不定期發一些優秀作品,喜歡的朋友可以關注下~ 微博:wyx-weng

249

发布

11

关注

847

粉丝

发送私信
发送私信
\r\n 很高兴您喜欢此作品,快来注册加入9号,即可下载、收藏海量优质作品,发表您的见解,我们期待见到您!
\r\n
\r\n

立马注册

直接登录 残忍拒绝